Strategically Locate Your Practice For Optimal Success!
Medical Real Estate in today's market is more than running a market search of available buildings, square footage, rental rate and term. With incredible Healthcare data and insights centered around insurance, payor mix, demographics and competition; Strategic Site Selection is more important that ever.
Strategic site selection for clinical medical real estate is a data-driven process that optimizes patient access, operational efficiency, and financial performance for healthcare practices. By integrating clinical and real estate metrics, such as Relative Value Units (RVUs) per specialty and RVUs per square foot, long with contribution to profit by specialty providers can make informed decisions to maximize revenue and space efficiency. Below is a concise summary of the key factors in strategic site selection and the role of RVU analysis.
1
Patient Demographics and Demand
Select locations aligning with your target patient population, considering age, income, insurance coverage, and health needs. For example, areas with aging populations (projected to grow 70% by 2040) favor specialties like cardiology or orthopedics.
2
Accessibility and Visibility
Prioritize sites with high visibility, easy access via major roads or transit, and ample parking to accommodate patients with mobility challenges. Retail spaces, like repurposed shopping centers, are increasingly popular due to convenience.
3
Competition and Referral Networks
Analyze nearby competitors and referral sources. Co-locating with complementary specialties in medical office buildings (MOBs) can boost referrals and patient convenience, supported by GIS mapping to identify market gaps.
4
Space Efficiency and Build-Out Costs
Medical spaces require specialized build-outs ($300–$600 per square foot). Leasing over ownership offers flexibility, allowing capital allocation to patient care while ensuring compliance with regulations like Stark law.
5
Market Trends and Economics
The shift to outpatient care (26% volume growth projected over the next decade) and limited new construction highlight the need for cost-effective locations in high-growth markets.
01
Clinical Strategy Review
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02
Medical Space Needs Assessmen
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03
Space Programming / Utilization
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04
Space Design
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05
Workflow Review
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06
Budgeting Construction, FF&E including low voltage & Tech Clinical Equipment
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07
Bid Process
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08
Coordinate W/ All Vendors
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09
Oversee Construction
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10
Weekly Project Meetings
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11
Move Management
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12
Open Practice
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Key Factors
Your Key to Success
Common Questions
Why Work With Clinical?
Orthopedics and surgical specialties generate higher RVUs per square foot, supporting investment in larger or premium spaces.
Primary care and behavioral health require less space, making them suitable for smaller, cost-effective locations like retail centers.
Comparing RVUs per square foot with lease costs ensures practices maximize return on investment. Shared spaces or multi-specialty facilities can enhance referrals and space utilization.
Strategic Site Selection